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Sponsorship of Bluetoothweb

Sponsorship is not charity - sponsors receive clear value in return for their modest sponsorship fees. If Bluetoothweb is providing a valuable service to your company, please suggest to your marketing department that your company become a sponsor. 

The following include the exclusive benefits available to sponsors of Bluetoothweb.

Ø   Banner at the top of the sponsored page/area
Allows your company to communicate its message to its specific customer market. Banners on individual pages allows your company brand to become associated with the specific product/service that you provide. The banner provides a direct click-through to your company’s homepage. Bluetoothweb currently accepts the standard 230x60 pixels banner size, however depending upon the page sponsored it may be possible to offer other sizes.

Ø   Direct Mailto: links on Bluetoothweb sponsored pages/area
This allows the visitors of Bluetoothweb to directly send an e-mail to a company employee where they are interested in obtaining more information on products/services. This can result in direct leads on possible B2B business deals or sales.

Ø   Enhanced product listings
Specifically this means 2 things:
1. More detail is included on your company’s product/service relating to the sponsored page/area of Bluetoothweb.
2. A single product/service photo is added to the entry. This can be a very effective way of letting your company’s products stand out from the crowd because Bluetooth is designed to be informative and has no pictures of other companies’ products/services.

Ø   Ability to submit features on company products/services
Exclusive to sponsors this can specifically raise awareness about a company product or service. Although not blantant advertising, past experience on DECTweb and also more recently with Bluetoothweb, shows that this can be a very effective way in further raising your company profile.

Ø   Exclusive e-Newsletter/Specific Mailing sponsorship opportunities
Particularly valuable for promoting time sensitive activities such as conferences or new product launches. For a small additional fee, an existing sponsor company can either feature on an individual issue of our regular Bluetoothnews e-mailing, or be able to send out a specific mailing to our whole Bluetooth community base (which is growing fast). This means your company’s product announcement reaches every one of our community members’ desktops.

Ø   Enquiry Reference
We often receive enquires from visitors to the website requesting a specific solution relevant to the Bluetooth market. Where there is an existing sponsor working in a relevant area that can help in providing this solution we will refer them.

Ø   Retention priority of sponsored pages in future years
This enables your company to maintain your marketing position on Bluetoothweb without the risk of a competitor securing your preferred page. In other words, where your company is sponsoring an page on Bluetoothweb and a competitor requests to sponsor the same page, then we will have to refuse the offer. This is relevant on specific product pages where only 1 sponsor is allowed.

Ø   Extra focus on sponsors of Bluetoothweb throughout and outside the website - This includes:
1. An extra banner added to the Online Partners page as well as priority positioning on this page alongside our other sponsor partners.
2. Further link referrals on articles & news, and other press run throughout the website (eg. see Bluetooth Congress 2002 Article). Which may also be published elsewhere on the internet, by other webmasters.
3. Promotion outside the Bluetoothweb website, where a relevant internet discussion group/website requests information on specific product area relevant to an existing sponsor.

Bluetoothweb offers sponsorship options suited to both major players and to small start-ups.   Our sister site, DECTweb, for example has sponsors including household names at the product level - such as Siemens and Binatone, semiconductor suppliers - such as Philips and National Semiconductor, as well as other important but smaller companies - such as RTX, Inventel and Kirk Telecom.

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